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The Secret to Web Site Success!
The Best And Easiest Google-Friendly Change To Your Web Site Before I reveal it, a few observations.No matter who you are or how much you pay for web site advertising, free search engine traffic is probably responsible for a big part of your business. So why make your web site so hard for search engines to ..... Like anything else in life, web site success demands strong goal orientation. Common sense right, but how often do we see web sites that scream, We know youre expecting a web site, so here it is, do what you want with it? You should already know that there are two main goals for a having web site, and they are making sales, & generating leads. But how do you leverage the inherent qualities of the Net to reach those goals? Website Woes: Top Five Offenders The net is cheap, relative to other forms of media, so its a great place to fail. You read that right. Its a great place to fail. And whats more, its the perfect place to fail fast.I see a lot of mistakes, but here are the top five offenders you need to correct to give your site a ..... Allow me to explain. Automation drives costs out of messaging, but even more importantly, it dramatically shortens the feedback loop. Picture yourself advertising in a magazine. What if you misread the market, and your ads didnt pull? If its a monthly publication, it will take at least two months for you to find out, and another month to do something about it. And its also going to cost you an arm and a leg to republish your ad. On the net, and with the right tools, you could know in hours, and make changes, literally on the fly. So you have every incentive to experiment. And the more you experiment, the more successful youll become. So fail fast, & fail often. The secret to online success lies in the study of direct response marketing, also known as scientific advertising. Are You Losing Sales Because Of These 4 Simple Website Mistakes? The same principles apply.Losing website sales and traffic is sometimes simply a case of web usablity - your website just isn't clear to your visitors. By fixing these simple mistakes, you'll easily ..... Take mail order for example. In the early days of mail order, marketers who took a scientific approach to response discovered that tiny changes in the wording of advertisements often created sizable differences in response, particularly in the headline text. At the turn of the century, there was a big demand for music lessons, as people where beginning to have more time for leisure, and in those days if you wanted music, someone had to play it. One successful ad of the period, featured the headline, Put Music in Your Life. Well one day the printers made an error in preparing the publication, and instead printed, Puts Music in Your Life, and to the advertisers dismay, sales increased dramatically. The addition of that little s created an appeal to the readers natural human inclination toward laziness. And it drew more people into the body of the ad, resulting in more sales. Isnt it amazing how the subconscious mind will respond to something so subtle? Link Popularity --- Its Role And Importance In Getting Top Search Engine Rankings The moral of the story is this. The web is the holy grail of direct response marketing, because of the sheer speed of turnaround. Your ability to gauge a response, and alter your approach is unparalleled.Introduction Link Popularity these words may have caught your attention several times while you have been searching the Internet for tips on optimizing your website for top search engine rankings. Link ..... He who tests everything, and adjusts for maximum response wins! But few web site publishers track response. *********************************************************************** Daniel Levis is a marketing consultant & promotional copywriter based in Toronto Canada, and author of Million Dollar Online Advertising Strategies From The Greatest Letter Writer Of The 20th Century!, a tribute to the late, great Robert Collier. Getting Targeted Traffic By Standing Out In The Crowd Let Robert Collier show you how to write great copy...Have you ever seen the trading floor in action on Wall Street? After the opening bell, things get chaotic. People who don't know what's going on might think of it as a riot situation. It is funny to think that ..... Visit the below site & get 3 FREE Chapters! http://www.Advertising-Online-Strategies.com/advertising-strategies.html Join Daniels popular newsletter Selling to Human Nature by sending a blank email to sellingtohumannature@getresponse.com *********************************************************************** |
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